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Yesterday we discussed the problems associated with tech specs and web hosting. The main problem with tech specs in web hosting is the vast bulk of the customer has little to no knowledge of anything found in the technical specifications and has no desire to learn them.
When we talked about the difficulty of selling Web [...]

I have often wondered why web hosting plans are sold by technical specs… computers too for that matter. Don’t get me wrong, technical specifications of a product are pretty much as detailed as it gets for buying purposes. It can tell us exactly what we need to know. However, without some form of training in [...]